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Sunday, May 13, 2012

High fashion photography

I have lived in many countries and enjoyed different
cultures and the magic that my unique photography
can capture in them. The very top level professional
one-of-a-kind Photography for fashion, magazine,
portrait, movie & TV posters, album covers,
advertising brands and more!



High fashion photography is upbeat
/ fast and completely different then
anything you will ever shoot. Your
indoors, unable to use a flash, sitting
right next to 30 other photographers, videographer
and just some pain in the asses who
have no rime or reason to really be there.
Welcome my shutter cycling friends, to the
war we call high fashion photography. Prepare
yourself for the greatest battle you may ever face.
You will fight to keep your spot, fight to get the
best photo, fight the intense pain in your butt
/ legs due to the awkward position your sitting
in under a videographer’s tripod and just fight
because your extremely tired and just plain annoyed,
but you are having the time of your life.
On top of that you can’t use your fail safe flash
and often have to depend on good old manual
lighting settings.

Yes you are upgrading yourself from a model
photographer to an extreme triathlon yielding
super troop. Well lets not go that far, but you
get the idea. Your about to leave the comforts of
your studio or other area and become press. So,
how do you make sure your lighting is perfect? 1Listen...First and foremost listen to what
the other photographers are saying concerning
settings. The other photographers
will speak. They will all collaborate
to find the optimal aperture, shutter speed and
of course the coveted and sexy ISO. 2Histograph! When the models are practicing
start shooting and start watching
your histogram. I would love to tell you
what settings are perfect, but every situation
is different and every situation is unique.
The most important thing is play around to find
the optimal settings.
Use a Monopod! The use of a monopod
in fashion photography is astronomical.
Do to the low light (depending on
the show) situation a monopod greatly
reduces camera shaking and really makes your
photos stick out. 4ISO...a lot of photographers start at 400
and work their way up. I usually shoot at
800, but have even shot higher, but don’t
recommend it, especially if the photo is
ever going to be used for a publication, etc. As
we all know the higher you get the more grainy
the overall photo, but a photographer has to do
what a photographer has to do as the old saying
goes. Well...not quite that way, but you get the
idea.
The most important thing is use your histogram.
When you have time, check the photo.
Zoom in to the eyes and see if they are out of focus,
very common issue if lighting isn’t perfect.
Obviously the photo could be out of focus for
other reasons, but lighting is a rather large one.
Good luck and have fun!